In a market ruled by Samsung and Apple and home to the social media giants, it is not everyday that someone offers a smartphone at INR250 (roughly $4/£2.5). While this news has take the local media by storms since the morning, here are a few dampeners:
1. The 3.2MP primary camera and a 0.3MP front camera might not bode too well with the social media sync aspect of smartphones (blurry and not pouty selfies)!
2. The 8GB memory can be expanded via a 32GB SD card. Amusing that the memory card supported by the device would cost far more than the smartphone itself
3. The value concern would soon offset the price euphoria - future demand questionable
A few good stuff though:
1. Device is aimed at digitalizing the bottom of the pyramid in India - perhaps this could be the starting opportunity for building viable digital business models with last mile connectivity for inclusive social growth in India
2. There is a year's warranty in the 650 plus service centres across India
3. The maker Ringing Bells had also launched the Smart 101 phone, priced at about INR2000. The entry level phone could push demand for the higher value model
For now I just want to play a wager with INR250 and book this phone (delivery by May-June 2016). A user experience post soon
